Social Economic Development

SED Britehouse Collaboration – Bringing education to all

Introduction to SED (socio-economic development)

By the end of year exams 2017, the hello tutor video platform will have been fully functional in 5 under-serviced schools through SED spend by leading digital business, Britehouse. This has directly enhancedthe lives of 1000s of underprivileged students. These schools include;

  • Kwena Molapo High School, Lanseria;
  • Sunrise Secondary School, Diepsloot;
  • Shumayela High School, Umlazi;
  • Sibusiswe Comprehensive Technical School, Umbumbulu; and,
  • Newhaven Secondary School, Chatsworth / Zwelibanzi High School, Umlazi.

Notable Achievements

Here are some of the notable developments since the SED project began in late 2015;

  • The number of high school math and science videos has grown to circa 1600 videos. All content is developed by leading South African teachers ;
  • Of the 1600 videos, >400 grade 10 to 12 maths and science videos are in Zulu. This provides many learners with the opportunity to understand maths and science concepts in their own language;
  • The hello tutor video library continues to grow organically every month. This gives learners access to new and fresh content;
  • 100% of the maths topics included in the NSC high school maths syllabus are covered by video material on hello tutor;
  • The 2014, 2015 and 2016 NSC matric maths final exam papers and the 2015 NSC matric science final paper have been covered by our tutors;
  • Hello tutor ambassadors, specially trained on the system, visit each the schools on a regular basis. At these visits they provide live tutoring and guidance to new and existing students on the system;
  • At Shumayela High School, hello tutor has been streamed into each of the classrooms. This allows the entire school access to the platform in a seamless and convenient way. The success of this pilot will lead to similar rollout amongst other schools in the portfolio.

SED, edtech, e-learning, video, tutorials

Accelerated adoption

In terms of adoption since the project began with the installation of the first servers in April 2016, hello tutor has seen the registration of over 500 individual learners across the country. An end of year assessment of usage for the year 2017 shows that over 10 000 videos were watched by underprivileged South African learners. This represents a significant increase from 2016 and testament to the efficacy and continued adoption of the platform.

Through the integration of hello tutor into these under-resourced schools, teachers continue to leverage the wealth of information provided by the video tutorials. They draw upon the expertise and methodologies of teachers around the country in their own teaching and lesson planning.

What’s next?

For the first time since the inception of the Britehouse SED sponsorship, 100% of the topics included in the high school maths syllabus are covered by hello tutor which now represents a complete solution to learners who rely on the platform. Our intention for the year ahead is to focus on the following key additions to the system;

  • To continue spending more time within each school environment engaging with learners, finding out where gaps in information exist and where enhancements can be made to improve their experience on the system;
  • To expand on the subjects covered by the system and through partnerships with leading South African schools and teachers focus on accelerating content development in other subjects and languages. In this regard, hello tutor is in discussions with a leading supplier of localization technology, a potential means of having all content on the system converted into multiple African languages;
  • Together with Britehouse, develop a mobile application which will allow learners to download content at school, within a wi-fi area through a smart device, and take it away with them for viewing at home; and,
  • The recent advancement of being able to stream hello tutor content into multiple classrooms at each school as well as public areas allowing great access to the hello tutor hub. This has been trialled as a part of the hello tutor / Britehouse partnership in 2017 and can now be rolled out across all the schools. This functionality would fall under an addendum agreement to this one and is subject to a once off establishment cost.

hello tutor – disrupting education in SA

Disrupting education

Hello tutor disrupting education in Lanseria – Satisfied learners!


Three years ago, almost to the day, we set off on a mission to create a system capable of efficiently and effectively disrupting the education sector by bridging the gap in the level of education received by South African learners from different walks of life. We wanted a system able to better utilise the country’s teaching talent and bring this talent into the classrooms of under-serviced, underprivileged learners around the country.  Hello tutor has grown from strength to strength since that day and has, through it’s first corporate collaboration with the visionary Britehouse group, effectively delivered thousands of video lessons created by SA’s top teaching talent into 5 schools situated in some of the country’s poorest townships, including Umlazi and Diepsloot. The project began in 2016, and a letter received earlier this week from one of the schools is a testament to the value of the resource and the potentially game-changing impact that it could have.

Letter of thanks

You see, our hub system, which enables offline usage of the online hello tutor resource (and thus can be put anywhere) and access to over 1200 maths and science video lessons in English and Zulu, has been designed in such a way that it is highly scalable, replicable and cost-effective. The next stage in this journey is to take the impact achieved at the existing 5 hubs and grow it to over 50 hubs by the end of 2017, and thereafter work towards the final objective of a hub within walking distance of every South African. What began as a dream and a vision is slowly becoming a reality. Should you wish to join our current corporate collaborators in supporting a hub/s and be a part of a potentially disruptive revolution in education in South Africa, please send me an email at or a message here and we can explore possibilities. Thank you for your time – I hope to hear from you!

hello tutor recognized at SA Business Awards

Learners benefitting from maths and science video lessons


2016 has been a quite unbelievable year with one of our biggest achievements coming through the corporate sponsorship provided by the visionary Britehouse Group who, for their efforts were recognized as the winner in the Corporate Citizenship Category at National Business Awards. The following outlines what they have achieved and how we have contributed to the education of 1000’s of underprivileged learners across South Africa…

Corporate Citizenship

The Britehouse Group has broken new ground with Britehouse GOT-GAME™, the digital centre of their social investment initiatives. Not only has the Group extended both the reach and impact of these initiatives within the communities they were first established, but they have also ensured that these initiatives become self-sustaining and replicable, thereby allowing other communities to benefit from corporate social investment.
This journey started in 2010, when after having met with ten students and four teachers of the Kwena Molapo High School in Diepsloot, the Group sought to build an ethos of financial independence and social stability within underserved communities.
Together with their partner, social enterprise, Got-Game, the Group focused on erecting and managing digital hubs in order to improve teacher and student development, access to information, employment, empowerment of women, and enterprise development. Known as Britehouse GOT-GAME™, it is equipped with smart technology and Internet access, and provisioned with an online repository of accredited education resources. These digital hubs can be set down anywhere to facilitate the empowerment of underserved and underprivileged communities by providing a facility from where teachers, enterprises, and community development projects can be hosted.
Take, for instance, a single hub hosted in Diepsloot. Here students from the community receive a stipend from corporate sponsors to manage the hub, which creates a myriad of simultaneous possibilities that are then made available to people from different sections of that community.

hello tutor

These students and teachers then have access to high-quality teaching skills through Hello Tutor, the knowledge-sharing platform. In fact, Hello Tutor’s video library receives content from the likes of St Mary’s, Waverly, and the prominent publishing house, Via Afrika. Not only does the library continue to grow by over 100 videos each month from institutions of this calibre, but their wider involvement has enabled us to broaden the platform’s scope to include new subjects and to extend the coverage down to grade R.
To date, approximately 1300 high school maths and science videos are now available, of which 300 videos are available in Zulu. This provides many learners with the opportunity to understand these concepts in their own language. In total, an impressive 3150 videos have been consumed. Over this past year, we have seen roughly 500 learners from five schools across the country, including Sunrise Secondary School (Diepsloot), Kwena Molapo Comprehensive Farm School (Lenasia), Shumayela High School (Umlazi), Zwelibanzi High School (Umlazi), and Newhaven Secondary School (Chatsworth).
Through the Group’s support, Hello Tutor has been able to develop the hub technology which will enhance the lives of 1000s of underprivileged South African students.
In addition to the benefit felt by learners, Britehouse GOT-GAME™ provides professional teacher development and IT training. Teachers from under-resourced schools, in particular, are now able to leverage the wealth of information provided by the video tutorials and draw upon the expertise and methodologies of teachers around the country in their own teaching and lesson planning.
Britehouse GOT-GAME™ also facilitates annual basic computer readiness training to the entire matric classes of its two beneficiary schools. The Group has then expanded its educational development focus to providing world-class vendor SAP and Microsoft technology platforms to its beneficiaries.
In 2015, the Group was accredited as a Top Empowered Company by Impumelelo, making it one of 1 400 out of 20 000 companies to receive this recognition. The criteria applied by Impumelelo in assessing South African companies for their transformation capabilities include ownership, management control, skills development, new enterprise and supplier development, and socio-economic development.
People are also able to find employment on both a local and international scale with the IT skills they can acquire through the hub. These skills include data capturing, document creation, and performing other online projects for organisations. Moreover, thanks to the Britehouse GOT-GAME™ portal, people can also find employment outside the scope of IT by applying for jobs online and posting their CVs for businesses to find.
Beyond IT and teacher development, the hub is also used to train previously unemployed women in the basics of running a small business. Collaborating with the Diepsloot Pre-Schools Project and Training Force, 23 teaching assistants from 19 pre-schools in Diepsloot were trained to run pre-schools in underprivileged areas. This training earns each of the women their certification as accredited ECD specialists, which serves to convert their pre-schools into early childhood development centres, thereby giving children a means to succeed at school that their circumstances would otherwise deny them. It also qualifies their small businesses for funding from the Department of Social Development, thereby putting them on a sustainable footing. Let’s not forget that the hub is then managed by the high school on whose grounds it has been placed, who earns revenue from projects that are hosted in the hub.
In an effort to deepen the impact of Britehouse GOT-GAME™, the Group has incorporated into its broader enterprise development initiatives via a partnership with the founder of Got-Game, Arthur Wade Anderson.
Believing there to be few things more powerful than a social entrepreneur empowering social enterprises, the Group provides Anderson with business mentorship, as well as input in the form of solutions or SED spend from its own vendor network, including SAP and Microsoft. As the direct liaison with the community, Anderson is then responsible for and facilitates the management of Britehouse GOT-GAME™ and oversees any points of presence extended from the hub to other communities or organisations. He and his organisation identify other small enterprises and matches them to the enterprise and skills development obligations of large organisations. Together, they will grow Britehouse GOT-GAME™ as part of Anderson’s 100% black-owned social enterprise and position his business to help micro-businesses become adequately professionalised.

The dream

Ultimately, the Group believes that corporate social investment is evolving into a form of social entrepreneurship which not only solves social problems through business-like approaches but actively fosters entrepreneurial behaviour in marginalised communities.
Britehouse GOT-GAME™ is the cornerstone of the Group’s multi-layered socio-economic development (SED) initiative known as the #67DayDigitalActivationMovement (the Movement). The Movement, which is modelled on the United Nations’ 67 minutes of activism used annually to honour Nelson Mandela, invites and enables corporates to complete measurable community-based, technology-driven projects within repeatable, short timeframes.
Essentially, this allows the Group to provide and maintain cohesive, sustainable community benefits while enabling the distribution of benefits on a much broader front throughout South Africa by outsourcing its SED. Effectively, each hub creates a multiplier effect, with communities benefitting from a continuously enriched and expanding SED focus, and if corporates then also take the 67 Day approach, the multiplier effect becomes exponential.

hello tutor corporate collaborations

hello tutor partners with corporates to provide curriculum aligned maths and science video content to schools through hello tutor hubs. Each hub contains all the material available on the internet-based platform, but is set up on a server at the school to allow unlimited access with no need for an internet connection. It’s how we are able to bring the best in South African teaching to each and every learner, even those is rural settings. It’s how we are building our presence around the country through partnerships with like-minded businesses such as Britehouse. It’s how, over time, we intend revolutionising education!

Via Afrika Collaboration

Via Afrika Collaboration

hello tutor is delighted to announce the collaboration with Via Afrika, a leading South African publishing house in the education sector with a strong presence in printed materials, digital materials and adult education. Via Afrika has received numerous awards over the years, including the South African Booksellers Association’s Sefika Best Educational Publisher award for three consecutive years, 2011, 2012 and 2013. Furthermore, their CAPS aligned Via Afrika Series has the highest approval rate for a single series in the industry. As impressive as these accolades are, it’s Via Afrika’s activity and growing presence in the digital education space which attracted hello tutor to the association.

In much the same way that hello tutor has established hubs across the country bringing high quality learning resources to underserviced South African students, so Via Afrika have rolled out digital education centres in the Free State, Limpopo and Mpumalanga each containing printed textbooks, fifteen tablets, and a computer, all of which are loaded with educational software, more than 400 Via Afrika eBooks and the Via Afrika apps. It’s alignment such as this and elsewhere which has made the partnership one worth pursuing and one which we at hello tutor are extremely excited about.

With hello tutor’s maths and science library focused largely on high school learners, Via Afrika brings to the collaboration an interactive personalized maths learning programme for Grade R to Grade 6 learners, Tabtor Maths. Through the app, which is available across most smart devices, children are able to receive personal attention from a tutor who marks and guides each child with worksheet level feedback. The results speak for themselves, with typical improvement of 2 – 5 times in performance within 7 – 10 weeks of using the programme. It’s innovative, cutting edge use of technology to engage with learners on a large scale at affordable prices such as this, which has brought the two parties together in a collaboration filled with possibilities.  Watch this space…

To find out more about Via Afrika and Tabtor Maths visit their website at or engage with them on Facebook at Via Afrika

Britehouse / hello tutor collaboration

Britehouse brings top teaching skills to underprivileged schools


Knowledge-sharing platform, Hello Tutor, housed in the Britehouse GOT-GAME digital hub helps to level playing fields in South African education


The Britehouse Group will break new ground in extending high quality teaching skills to underprivileged schools by sponsoring access to Hello Tutor. This expansion will take place in secondary schools in Diepsloot and Lanseria in Gauteng, and this year sees Britehouse broadening its support of Hello Tutor to include schools outside Gauteng, including two schools in Umlazi, KwaZulu-Natal, and one in the Western Cape.


Hello Tutor is a knowledge-sharing platform to which teachers and other professionals with vetted teaching abilities can upload short video tutorials. This content is based on South African high school maths, science, and accounting curricula.


Schools, teachers, and individual students can download any tutorial from the Hello Tutor website, for just R2 per download, and view it as often as they like during a 48-hour window. The impact has already been felt, with approximately 200 learners from Kwena Malapo High School, Lanseria and Sunrise Secondary School, Diepsloot school consuming over a 1000 maths and science video tutorials in English and Zulu.


The reality is that these 200 learners have benefited from the equivalent of over 160 hours of quality teaching from leading South African teachers in the space of just two months.


Says Britehouse Corporate Social Investment manager, Emmeline Bester, “With easy, affordable access to teaching aids of a quality that underprivileged schools and students cannot otherwise afford a vast number of matriculants have had unlimited access to the platform in preparation for their final exams, which is reason enough for us to have sponsored two schools to date.”


“In addition to the far-reaching impact on education in our country, we were also specifically attracted to this initiative because of the use of universally available technologies, like the Internet and smartphones, to create access to the best teaching talent in the country. By removing the disadvantage in this particular way, Hello Tutor puts even the most remote, rural students on an equal footing with those in the country’s top private schools.”


The delivery mechanism for the video downloads is the Britehouse GOT-GAME digital hub which was placed at the school in early 2015. Housed in a container and equipped with smart technology and Internet and Wifi infrastructure, the hub provides a safe facility in which teachers, enterprises, and community development projects supported by technology can be hosted. This is managed by the school, which earns revenue from projects hosted in the hub. This is the case for the Diepsloot school, whose access to Hello Tutor has been renewed this year.


The GOT-GAME digital hub is the cornerstone of the 67 Day Digital Activation Movement which Britehouse launched in August 2015 and is open to all corporate sponsors. Based on the United Nations’ 67 seconds of activism initiative which celebrates Nelson Mandela’s birthday, the Movement focuses on completing community-based, technology driven projects within a repeatable cycle of 67 days.


This quickens tangible results for both communities and corporate sponsors.


As part of Britehouse’s continuous 67 Day Digital Activation Movement focus, Hello Tutor expanded its impact by placing a server in the hub to accommodate up to 20 students at a time. In addition, access to the server will be streamed into the school’s classrooms, without the need for the Internet in order to access the video tutorial library.


“There are other aspects of the Hello Tutor initiative that have a particular appeal to the Britehouse ethos of integration combined with innovation,” Bester says. “The tutors who upload videos are paid R1 every time one of their videos is downloaded. This gives teachers a source of residual income.”


“We have expanded this idea to teachers at the underprivileged schools which we support. Those who wish to convert existing Hello Tutor content into any of the official languages other than English, will also be paid R1 per download. This gives them a vested interest in using Hello Tutor’s high quality content, ensures improved education for their students, and gives the students an opportunity to learn in their home language.”


“Should the school participate in the process of uploading videos made by their teachers, then the school will get a portion of the R1 per download. This gives the schools a means of earning much needed extra income.”


Simply, the Hello Tutor platform is one of multiple possibilities, all enhancing one another. It benefits all stakeholders, from the schools and the teachers, to the parents of learners and, most importantly, the learners themselves.


In addition to the above benefits, because the Hello Tutor platform is digital, corporate sponsors, like Britehouse, are given an online dashboard which provides them with live insight into who is accessing the content and which languages, subjects, categories, and topics are most used. This enables a direct link to be drawn between the uptake of Hello Tutor content and exam results.


Says Hello Tutor, James West, “We started Hello Tutor two years ago because there was a substantial population of South Africans with the right teaching skills that simply weren’t reaching the South African student population at large.”


It became clear that the Internet was an obvious way to provide learners from all walks of life with access to the countries leading teachers and also do so in a language with which they are comfortable.


“Corporate sponsors like Britehouse and facilities like the Britehouse GOT-GAME hub take the concept that extra step further, by enabling communities where Internet penetration is low and technology is expensive to tap into the best teaching aids available,” says West.

maths lessons

hello tutor – the abridged version

Education is the cornerstone

2015 has seen hello tutor grow from an idea and a dream into a living, organic online platform with multiple stakeholders all contributing towards its growth and benefitting from their involvement in different ways. For us, our learners, tutors and corporate sponsors are the heart and soul of hello tutor and our growth and further development during 2016 is reliant on adding participants to each of these categories. This article serves as an abridged overview of what hello tutor really is, how it works, who it benefits. Most importantly it points out how unique a model it is with the power to revolutionise education!

Why hello tutor?

Because without education we have nothing. Without education, we cannot build, let alone sustain, the democracy that many fought so hard for. A healthy democracy requires a healthy society and one of the foundations of a healthy society is a strong education system for all.

What is hello tutor? What’s an online platform?

hello tutor is a gateway, a platform of opportunity and a channel through which the vast population of South Africans who are willing and able to teach and impart knowledge can effectively and efficiently reach learners from all walks of life. In the South African setting, while our content is used by all learners, there is a specific focus on learners from disadvantaged backgrounds who, through circumstance, do not receive adequate tuition in their formative years.

Through our unique crowd-sourcing model we are able to provide literally hundreds of teachers and tutors with the opportunity to do what they love on a daily basis with the significant upside of being able to create a residual annuity type income stream unlike any other. We pay our tutors R1 every time their video is purchased by one of the registered students. Some of our teachers have already built video libraries of over 100 videos – if each video achieves 100 purchases a month that equates to R10 000 residual income per month… forever! It is the uniqueness of our model, it’s organic nature and ability to leverage the power of crowdsourcing content, that sets us apart.

What exactly is hello tutor?


The past decade has seen significant developments in the number of people able to access the internet, from the cost of hardware to the price and penetration of wireless data. We still have some way to go before everyone is connected to the world wide web, but recent developments on this front mean that significant numbers of people are “connected” and where people are not connected, hello tutor has ways and means of giving learners access to the video learning library on our online platform!


Finally, our mission, simply put, is to ensure that everyone has a chance. That anyone who wants to learn, can do so, ideally in their own language. We want to take away excuses, level the playing field and provide each and every South African with equal opportunity to reach their dreams.

Welcome to hello tutor – let’s teach each other!